Swipe strives to be the forerunner in the payments Industry by offering technical solutions, by adapting to the ever-changing technological innovations.
1. Research the business goals, target market and develop a brand strategy to position the brand and build a brand identity. This involves revamping and repositioning the existing brand image.
2. Build and optimise a dynamic website, video tutorials and other marketing collaterals to make the product more user-friendly.
3. Strategize organic search in such a way that minimizes bounce rate, and drives in high quality traffic.
4. Our SEO and Content Marketing strategy were centred around bringing in highly qualified traffic that would ultimately drive more conversions